Surprised by the result of the 2015 UK General Election? Find out what happened behind the scenes in a new report published by Bournemouth University’s Media School together with the Political Studies Association. “UK Election Analysis 2015: Media, Voters and the Campaign” can be found here. It was edited by the indefatigable Dan Jackson and Einar Thorsen, and includes contributions from 91 UK academics in the fields of communication, media studies, journalism, and political science. I contributed an overview on the UK Independence Party (UKIP)’s popularity ratings among British Google users prepared together with Paul Reilly at the University of Leicester. This considers the rise of UKIP as a popular (and populist) “brand” among wired voters (and non-voters).
In a slight departure from my usual research focus, earlier on this year I took a leading role in a qualitative study investigating the effects of the recession and drastic cuts to welfare provision in the UK on the daily lives and health of people living in some of Scotland’s most deprived areas. A key findings report from this project is now available on the website of the GoWell Research and Learning Programme. Click here to download a copy. This work links to some of the issues I explored from the perspective of campaigners in my PhD, including the ability of those most likely to be affected by radical welfare changes to oppose these policy plans and influence decision-makers at the national level. Most notably, this work found that, despite mounting financial difficulties and worsening mental and physical health, people in deprived areas strive to retain control of their budgets and preserve their quality of life. However, a number of constraints emerged that severely limit both individual and collective agency under these circumstances, making it especially difficult for those most badly affected by austerity policies to come together to influence policy-makers. This project is now in its write-up phase so watch out for further publications in the coming months!